Journal
Every update, in the order it happened.
October 2026
Multimat works while I sleep
Two automated features save me from having to handle tasks the morning of and the day after an event.
Four tools to think your communication through before producing it
For ten years, I have watched the same communication projects go wrong for the same reasons. A plan that is really a list of actions. A supplier briefed out loud, with no budget and no deadline. An announcement made first to those who speak the loudest, not to those who matter most.
Read moreWhat’s changing for you on NUDG'
After the admin, the site itself. Some changes you will see, and one you will feel. The project cards have been turning over since the beginning, but nothing said so…
"Add to my calendar," without collecting a single piece of data for Multimat.
I wanted to notify viewers before a live stream. I initially considered email and WhatsApp alerts. However, automated WhatsApp messages are billed per message, and emails…
The live page takes a big step forward
The Multimat.tv live page used to be a plain grid of videos. Now it tells you what's going on. Each mat shows a badge saying whether it's live, not started yet, on replay…
A help assistant for Multimat.tv
Multimat.tv streams Brazilian jiu-jitsu competitions in multiplex. On competition days, the same questions keep coming back: is it free, where are the replays, why is the…
August 2026
Coaching Section Update
I tried to make this section more aligned with the real-world needs I've been observing. My goal was to streamline the analysis process for both coaches and athletes with…
New: the competitions agenda on Multimat.tv.
Before: a French-only list, no distinction between federations, no map, no handling of multi-day competitions, and manual entry event by event.
AI and Brand Strategy: Being More Credible to Be More Visible
For twenty years, existing on the internet meant one thing: ranking well. We optimized to appear at the top of a list, somewhere between the first and second page of results, knowing that a single click would be enough to convert attention into a visit. This model is currently cracking. Conversational engines no longer…
Read moreJam - Pour organiser simplement les entrainements en groupe
J'ai mis au point Jam, c'est un des projets que j'avais dans mes notes. Un outil simple, partageable pour se donner rdv pour un entrainement en vélo, en course à pied, ou…